Biofreeze Cold Therapy for Pain Management
Millions of people worldwide suffer from chronic and acute pain. Athletes get strained muscles. Hard laborers get tired and aching backs. Arthritis sufferers have constant joint pain. As a result, the market for pain relief is huge and growing. People with pain are faced with numerous options for curing, relieving, and managing their problem. One such option is cold therapy. This can take the form of applying ice, or applying a topical solution such as Biofreeze.
Cold therapy or cryotherapy works on pain in two ways. First, it limits the blood flow by constricting the blood vessels. This reduces inflammation which in turn relieves pain. Second, the cold acts to numb the affected area, having the effect of masking the pain. The brain senses the cold and as a result is unable to sense the pain. This is why physical therapists recommend cold therapy to their patients before practicing their healing exercises. It allows them to perform the movements more freely and completely, leading to faster, more lasting improvement. (more…)